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Hasselblad 907X 50C Medium Format Digital Camera Review

The Hasselblad 907X 50C camera is so other from the kinds of cameras maximum folks shoot with, I believe like I virtually want a new vocabulary to explain it. If a customer from Area 51 passed me the tool used on their planet to take photos, I’d be expecting it to strongly resemble this ‘blad. It is directly acquainted and but radically other. Using it made me really feel like I used to be at Disney’s World of Tomorrow show off, sampling the longer term and discovering it unusually intuitive.

That all feels like a load of BS, I do know. But for those who’ve learn me prior to you realize I’m susceptible to transparent, direct rhetoric, mild on hyperbole and most often low in energy. So why did the Hasselblad 907X 50C quickly knock me for a loop? Let’s start with the identify.

Overview & First Impressions
The Hasselblad 907X is a modular camera frame. It weighs 7.3 oz (206g) and connects to the CFV II 50C virtual camera again to create a Hasselblad 907X C50, the potent 50-megapixel medium layout camera that’s in entrance of you nowadays. To that, after all, is added a lens. For this assessment we solely used the flexible Hasselblad XCD 45mm f/4 P lens.

If you’ve ever treated a 120 roll movie Hasselblad, connecting the 907X to the CFV II virtual again feels precisely like attaching a roll movie again to a ‘blad frame. Exactly. It looks like snapping the quilt closed on a finely made Swiss pocket watch. And whilst you put the 907X and 50C  in combination, the outcome seems exceedingly like a antique Hasselblad SWC (Super Wide C) frame which debuted the mid-Fifties.

The CMOS sensor measures 43.8 x 32.9mm and produces nonetheless pictures which are 8272 x 6200 pixels.  Compared to a full-frame DSLR or mirrorless surprise, the realm of the sensor is 1441 sq. millimeters vs. 864 mm² (i.e., 24 x 36 = 864). The sensor measurement of the Hasselblad 907X 50C is ready 2/3 (or 67%) better than a full-frame virtual camera. The distinction is difficult to understand via simply taking a look at a host. But whilst you see the picture document on a pc, Pow!

For the curious, Fujifilm GFX cameras even have massive 43.8mm × 32.9mm sensors. It’s not that i am implying another similarity or courting. Leica describes the sensor of their medium layout S3 as 30 × 45 mm “Leica Pro Format.”

The mixture Hasselblad 907X plus 50C is so compact that it’s a trifle tough to handhold—this is except you connect the 907 Control Grip. The grip supplies lots to hold directly to and comprises customizable camera keep an eye on buttons. You too can upload the Optical Viewfinder to finish the ensemble. The OVF supplies frames for 21, 30 and 45mm XCD lenses.

Without the accent finder you compose by means of the touch-sensitive LCD track at the again, similar to another virtual camera. Optionally you’ll be able to turn the LCD 90° down and purpose the virtual Hasselblad like a film-based Hasselblad, this is, the LCD turns into a waist-level finder with contact keep an eye on. So why I stated this camera is futuristic but acquainted.

The Optical Viewfinder comes in handy and makes the camera glance nice, however sadly it does no longer flip the Hasselblad 907X 50C right into a boulevard camera. It’s the rest however inconspicuous. Besides, the start-up time is just a little too gradual for that. You may just depart the camera on always, I assume, however I will be able to’t consider it being on whilst I stroll the streets of Manhattan for hours. Once it will get began it’s lots rapid, and the LCD has a 60fps refresh fee, so the viewing symbol is clean and transparent. The touchscreen menu could be very responsive and the autofocus is fast and correct. In different phrases, as soon as it will get going it’s nice.

My number one criticism additionally comes to gradual start-up. After turning the camera on you should in part press the shutter unlock button to shift into Live View. The User Guide reads, “Press and dangle the facility button (1) for one 2d to show the camera on. When the standing LED (2) has became inexperienced it is able to make the primary seize.”

The first drawback with that is the time required. But there’s extra to be achieved prior to the use of the LCD to compose. The User Guide continues, “Gently press the shutter unlock (half-press) to turn on reside view at the display.”

So I’m a klutz, what can I say? I had a troublesome time doing a half-press and located myself taking pictures 50-megapixel pictures of the sidewalk. I feel sorry about that it’s no longer imaginable to set the defaults in order that the camera at all times begins up in Live View.

Those are the one two negatives I skilled. Everything else of significance was once exceptional, in particular the consequences. Although no longer optimized for boulevard taking pictures, I used to be ready to make use of the Hasselblad 907X 50C within the box without a headaches, after I understood the operation completely and altered my way.  

Feature Summary


Phocus Software Suite
Hasselblad gives 907X 50C homeowners Phocus, their unfastened Raw document symbol processing instrument that’s not too long ago been up to date and expanded with new options.  They’ve additionally added some new gear to allow finer keep an eye on of the enhancing procedure and make sure the very best possible high quality output from Hasselblad 907X 50C symbol information. Phocus may also be used to tether immediately to the Hasselblad camera for computer-based keep an eye on.

In addition, for enhancing at the highway in addition to within the studio, Phocus Mobile 2 is recently supported on iPad Pro and iPad Air (2019) fashions and iPhones. Phocus Mobile 2 permits customers to import, edit and fee Raw and full-quality JPEG pictures immediately on their sensible tool.

Field Performance
Shooting with a Hasselblad 907X 50C is an ideal revel in. Fine main points, invisible to the photographer’s unaided eyes at taking pictures distances, seem sharp and blank within the symbol document. It takes some being used to, in an excessively certain manner.

I had an excessively an identical revel in at Minolta once we presented the sector’s first 5-megapixel camera, the DiMAGE 7, again in 2001. I photographed a clump of flora. During put up processing I may just simply see tiny bugs and airy spider webs that my eyes may just no longer discern once I took the image.

Image sensor era has come a ways in 20 brief years.

With the LCD flipped down and the 907 Control Grip connected, the Hasselblad 907X 50C is a medium layout virtual camera with a waist-level finder that’s evident with out being ostentatious. Composition feels herbal and spontaneous. The LCD was once simple to look in all lights prerequisites and the touchscreen was once relaxed to make use of.

Battery efficiency was once very good, and the twin SD card slots allowed me to create backup pictures as I shot. The 2d SD slot may also be configured to seamlessly gather overflow as soon as the primary reminiscence card fills. A 64GB card holds kind of 600 Raw or 6000 JPEG pictures.  

The extraordinarily top of the range pictures are the actual evidence of efficiency. Colors are true and vibrant, sharpness very good and dynamic vary very good. A camera like this might wreck you for different codecs.

The Hasselblad 907X 50C is a awesome skilled instrument that may be relied upon for constantly very good pictures worthy of the mythical Hasselblad identify.

In your arms for the primary time you recognize instantly that you just’re preserving a stupendous camera. Shot after shot you’re reminded that it’s one of the crucial absolute best cameras cash should buy.

Pricing & Availability
The Hasselblad 907X 50C has an MSRP of $6399 with out lens. The 907X Control Grip lists at $729 and the 907X Optical Viewfinder has an MSRP $499. The lens used to seize the photographs incorporated on this assessment, the Hasselblad XCD 45mm f/4 P, prices $1099. All merchandise are to be had now.

—Jon Sienkiewicz

(As an Amazon Associate, Shutterbug earns from qualifying purchases related on this tale.)

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